Kwimarike yanamhlanje ekhuphisanayo, ungaphuma njani ngaphandle kwesihlwele kwaye ubambe ingqalelo yabathengi bakho? Impendulo isenokuthi isoloko ingahoywa kwimveliso yakho: ukupakishwa kwayo.Isiko Elishicilelweyo Yima phezulu iipotshi, kunye nokukwazi kwabo ukudibanisa okusebenzayo kunye nokukhangayo okubonakalayo, baye baba ngumqhubi oyintloko wokuqatshelwa kwe-brand kunye nokunyaniseka kwabathengi. Ukupakisha ukusungula izinto ezintsha akusekho malunga nokhuseleko-sisixhobo esibalulekileyo sonxibelelwano, ukubeka uphawu, kunye nokuthengisa ukuqhuba.
IMiba yokuPakisha ukuVeliswa: Ngaphezulu nje Kwesikhongozeli
Ubuyazi ukuba iphelileI-75% yabathengibathi ukupakishwa kwemveliso kuphembelela ngokuthe ngqo izigqibo zabo zokuthenga? Leyo yipesenti ebalulekileyo, ngakumbi xa ucinga ukuba ingakanani ingqwalasela enikelwa kubuhle kunye nokulula kwemveliso kule mihla. Ukupakishwa kuye kwavela ekubeni sisitya esikhuselayo ukuya ekubeni ngumdlali ophambili kwibali lophawu. Kulapho ubuntu bophawu lwakho buya kuphila kwaye apho abathengi benza umbono wabo wokuqala wemveliso yakho.
Phakama iipowutshingumzekelo obalaseleyo wendlela ukupakishwa okungenakusebenza ngayo kuphela kwiimfuno ezisebenzayo kodwa kubandakanye abathengi kwinqanaba elinzulu. Ezi zingxobo, ezinolwakhiwo oluqinileyo, lula, kunye noyilo olutsala amehlo, zinceda ukuphakamisa amava omthengi xa ewonke. Bakhusela imveliso ngelixa besebenza njengendawo yentengiso enokunxibelelana nayo yonke into ukusuka kumaxabiso ebhrendi yakho ukuya kwiinzuzo zayo.
Ityala le-Coca-Cola: Eco-friendly Dibana nePackaging yoLutsha
Coca Colayinkokeli xa kuziwa ekupakisheni izinto ezintsha. Benze imitsi kuzo zombini uzinzo kunye nokuzibandakanya kophawu, ukubonelela ngemodeli kwezinye iibrendi ukuba zilandele. Ngokomzekelo, i-Coca-Cola ithathe indawo yokupakishwa kweplastiki kunye nezixhobo eco-friendly, njengemikhono yekhadibhodi kunye neelebhile zephepha, ukunciphisa iitoni ezingama-200 zeplastiki ngonyaka. Eli nyathelo alincedanga nje kuphela imo engqongileyo kodwa likwadale inkangeleko yolutsha, enomtsalane kwiimveliso zabo, enomtsalane kubathengi abancinci, abaqaphela i-eco-conscious.
Ukongeza, iCoca-Cola yazisa iikhowudi ze-QR kwipakethe yazo, ivumela abathengi ukuba baskene ikhowudi yolwazi lwemveliso okanye badlale imidlalo esebenzisanayo. Olu phawu lulula kodwa lunemveliso entsha lonyusa intsebenziswano yabathengi, ukuthembeka, kunye nokubandakanyeka kohlobo-ukuguqula abathengi abangenzi nto babe ngabathathi-nxaxheba abasebenzayo.
Ngaphezu koko, iCoca-Cola iyamkele "ukupakishwa okwabelwana ngako" ingcamango, ekhuthaza abathengi ukuba baphinde basebenzise ukupakishwa kwakhona. Ngokukhuthaza le ngcamango, i-Coca-Cola ayinciphisi nje inkunkuma kodwa ibonisa ukuzinikela kwayo kuxanduva lwentlalo, yongeza enye ingqimba yexabiso kwi-brand yayo.
Indlela i-Brand yakho enokwenza ngayo okufanayo
Ngokufana neCoca-Cola, uphawu lwakho lunokunyusa ukupakishwa njengesixhobo sempembelelo yokusingqongileyo, intsebenziswano yabathengi, kunye nesazisi sohlobo. Ngokusebenzisa iipowutshi zeSiko lokuma, unokuguqula ukupakishwa kwakho kulwandiso lophawu lwakho. Cinga ngokubandakanya imathiriyeli elungele ukuphilisana kwendalo, iimpawu ezisebenzisanayo njengeekhowudi ze-QR, kunye nezinto zoyilo ezitsala amehlo eziqinisa umyalezo wohlobo lwakho.
Omnye umzekelo obalaseleyo wokupakishwa kwezinto ezintsha uvela kwiPatagonia, ibhrendi eyaziwa ngokuzibophelela kwayo kwi-eco-conscious. Batshintshela kwizinto ezipakishwayo ezinokuphinda zisetyenziswe, ezinokubola ezihambelana nesithembiso sabo sozinzo. Oku akuzange kuncede nje ukunciphisa i-carbon footprint, kodwa yomeleza ubudlelwane babo kunye nabathengi ababeka phambili ukuzinza.
Ngokufanayo, qwalasela ukupakishwa kwezinto ezintsha ezivela kwi-brand yobuhleLush. Bakhethe i-minimalistic,ukupakishwa komgqubakwiimveliso zabo. Uyilo lwabo lokupakisha, kunye nemiyalezo eco-friendly, ibhenela ngokuthe ngqo kubathengi abakhathalela indalo, ibabeka njengophawu olukhathalayo ngaphezu kwengeniso nje.
Ingqalelo etsala umdla: Ukupakishwa okukusebenzelayo
Xa kuziwa ekuyileni ipakethe yakho, kubalulekile ukuba uye ngaphaya koko kubonakala kukuhle. Ukupakishwa kufuneka kuhambelane nexabiso leshishini lakho, kuhlangabezene neemfuno zabathengi, kwaye kubonelele ngeenzuzo ezibonakalayo. Iipowutshi zesiko zifanelekile kule nto. Ezi zingxobo zomelele, zibonelela ngeempawu ezibalaseleyo zomqobo, kwaye zinokwenziwa ngokwezifiso ngoshicilelo olucacileyo oluya kuqinisekisa ukuba imveliso yakho igqamile kwishelufu.
Ezinye zezibonelelo ezisebenzayo ziquka:
●Ukhetho lwemathiriyeli yodidi lokutya:Unokukhetha kwifoyile ye-aluminium ekhuselekileyo kukutya, i-PET, i-kraft paper, okanye i-eco-friendly materials composite, zonke ziyilelwe ukugcina ubutsha kunye nokwandisa ubomi beshelufu.
● Iziziphu eziphinda zitywinwe:Ezi zingxobo ziza nenqaku le-zip-lock elinceda ukugcina ukutsha kwemveliso, evumela abathengi ukuba baphinde bavale isingxobo ukuze basetyenziswe kamva.
●Ushicilelo olusemgangathweni ophezulu:Ngoshicilelo lwedijithali, ungabonisa uyilo olulodwa lophawu lwakho olunemibala eqaqambileyo kunye nemizobo entsonkothileyo. Oku kunceda ukwakha uphawu lwegama kwaye kutsale abathengi kude.
Kutheni le nto ukhethe iipowutshi Zethu Ezishicilelweyo Zokumisa?
Kwinkampani yethu, sisebenza ngokukhethekileyo kwiiPowutshi eziShicileleyo zokuma phezulu ezibonelela ngokuzinzileyo kunye nesimbo esingenakoyiswa. Izingxobo zethu zenziwe ngezixhobo zodidi lokutya ezifana nefoyile yealuminium, iPET, i-kraft paper, okanye i-eco-friendly composite, ukuqinisekisa ukuba iimveliso zakho zikhuselwe kakuhle emoyeni, ukufuma, kunye nokukhanya kwe-UV.
Nasi isizathu sokuba ukhethe iipowutshi zethu zeSiko lokuma:
●Ukhetho Lwezinto Ezomeleleyo:Nokuba yeyamashwamshwam, ikofu, okanye izongezo zezempilo, iipowutshi zethu zibonelela ngokhuseleko olubalaseleyo kunye nokuqina.
● Ukuphinda kusetyenziswe ukuvala iZip-lock:Gcina iimveliso zakho zintsha ixesha elide kunye nenqaku lethu le-zip-lock eliphinda livaleke, lisenza kube lula kubathengi ukuba basebenzise imveliso yakho ekuhambeni kwexesha.
●Ushicilelo Olulongezelekayo:Ngoshicilelo lwethu oluphezulu lwedijithali, uyilo lwemveliso yakho luya kuphuma eshelufini, luphucula ukubonakala kwebhrendi yakho.
● Ukhetho olulungele indalo:Sinikezela ngokhetho lwezinto eziphathekayo ezikhathalela indalo, ezilungele iibrendi ezijonge ukunciphisa ifuthe labo lokusingqongileyo.
Isishwankathelo
Ngokubandakanya ukupakishwa kwezinto ezintsha kwisicwangciso sakho semveliso, unokwakha ibhrendi eyomeleleyo, eyaziwayo ngakumbi ehambelana nabathengi. Makhe sikuncede uphakamise ibhrendi yakho ngeepowutshi zethu zokuma, ezenziwe ngowethuingcali yima ipouch factory—yenzelwe ukukhusela, ukukhuthaza, kunye nokugqama! Izingxobo zethu ezikumgangatho ophezulu, ezinokwenziwa ngokwezifiso zisisombululo esigqibeleleyo sokubonisa isazisi sophawu lwakho ngelixa uqinisekisa ukhuseleko lwemveliso ekumgangatho ophezulu.
Ixesha lokuposa: Dec-02-2024